TAG HEUER PERSONALIZES THE DIALS

As part of the development of the “TAG Heuer Connected” watch, the Swiss watchmaker is proud to unveil its unprecedented and exclusive collaboration with 10 of its prestigious ambassadors.

Cristiano Ronaldo (football), David Guetta and sisters Nervo (music), Tom Brady (Foot US), Kei Nishikori (tennis), Giancarlo Stanton (Baseball), Jessica Korda (golf), G.E.M. (Music) and Kai Lenny (surfing), each in their own way, they also wished to take part in the adventure and success of the “TAG Heuer Connected” watch.

They took their colored pencils – and with Jean-Claude Biver, CEO of TAG Heuer and President of the Watches Division of the LVMH Group – they each designed a dial (also called Watch face), THE DIAL, with artistic elements Their choice or directly related to their universe.
In the end, 11 original dials, 11 different designs have been developed exclusively for the “TAG Heuer Connected” watch and are available today on the exclusive Tag Heuer Connected application.

For the record, the TAG Heuer Connected watch, powered by Intel technology and benefiting from the whole Android Wear universe, was unveiled on November 9 in New York by Jean-Claude Biver, CEO of TAG Heuer & CEO of Watches Division of the LVMH Group, accompanied by Brian Krzanich, CEO of Intel Corporation and David Singleton, VP Engineering Android at Google.
With a diameter of 46 mm, the design of the TAG Heuer Connected is first of all a real watch whose box and horns are realized in titanium grade 2, a contemporary, modern material that makes the watch lighter and More resistant to shock than a traditional material like steel or gold. Complemented with a black structured rubber strap (6 other colors – red, blue, white, orange, green and yellow – are available and sold separately) with a folding clasp also in titanium grade 2, And the level of finishing of a beautiful watch on the wrist.

It is offered at the price of 1500 USD, 1’350 Euros, 1’400 CHF, 1’100 GBP. Of course, the three digital clock dials (the chronograph dial, the 3-hands dial and the GMT dial), all with the date display, all reproduce the appearance and operation of a real dial, with codes immediately Recognizable from the TAG Heuer Carrera collection with its hands, indexes, counters, date window and timer, are always embedded on the watch and remain available at all times.

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